Is talking politics bad for your brand?
Is talking politics on social media good or bad for your brand? LinkedIn, among other places, has become highly politicized territory. In Canada, the current federal election has turned things ...
Blogging = Referrals
You have arrived at your level through unique experiences and have gained a wealth of wisdom – and so you have a lot to say. As a busy advisor, you ...
Tempo Beats Sceptres
As a namer, I think that Toronto Tempo, the new moniker for the city’s WNBA franchise, nails it like a nothing-but-net three-pointer. In contrast, Toronto’s new PWHL team fanned on ...
Coin Builds Beautiful Brands
“A brand created by Coin Branding – a brand that Andris is in charge of – is a beautiful brand. As he showed us in developing the Surround name and ...
Don’t you dare touch the can
That was my main message for Meegan Read of CBC Radio One when asked for my thoughts on the announcement by the Campbell Soup Company that after 155 years, they ...
YOU can avoid this unpleasant surprise
Click the image to see the post live on LinkedIn!