A dollar is a loonie, $2 is a toonie. Could a $20 be a Vimy?
“I don’t want to diminish the cause at all — the cause is really important — but the odds are long that this rebranding of the $20 bill will work,” ...
Post-Ghomeshi, can the Q brand recover?
Dear Reader, I had the pleasure of a conversation today with reporter Ioanna Roumeliotis of CBC TV’s The National, who had some questions about the impending rebrand of Q, the show vacated by Jian ...
Standing Out From The Business School Crowd
Comment from yours truly in a Brenda Bouw feature for the Globe and Mail, alongside my good friend Mark Healy, CMO of Tennis Canada.
Birks and Tiffany & Co: Battle of the Blue Jewelry Boxes
A quote from yours truly in the National Post, in an interview related to Birks’ entry to the United States. Something that did not make print was my view that the ...
Air Canada Baggage-Tossing
Happy Easter everyone, If you happen to be near a radio later this afternoon or in the morning, a short interview I did with Paul Haavardsrud of CBC Radio One ...
Andris on BNN tonight re Lance Armstrong
Dear Reader, Today I was asked to share my two cents on the chances of Lance Armstrong’s brand recovering. (Hint: They’re not good.) We also chatted about what the story ...