Latest Blog Posts

  • Je Suis Birdman

    [Cache #186] By Andris Pone President, Coin Branding – Michael Keaton is floating in his underpants.  Not that they are loose.  He is levitating, in mid-air, cross-legged.  It is the very first shot of his latest movie, Birdman, which is tied for the lead read more

  • Why Target Missed

    [Cache #185] By Andris Pone President, Coin Branding – The Target debacle has been so spectacular, it has endowed the following maxim with new meaning: “The only thing harder than building a brand is changing one.” In the context of Target, read more

  • What Word Will You Own in 2015?

    [Cache #184] By Andris Pone President, Coin Branding – The Charlie Hebdo massacre has confirmed once again the inestimable power of words and ideas.  They clearly have the power to anger and inflame, and if one looks at the cartoonists’ work, there can read more

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