Latest Blog Posts

  • Will Your Customers Give You Their Bodies?

    [Cache - #164] How many of your customers have tattooed your logo on their bodies? If your company happens be called Anytime Fitness, a chain of more than 2,400 gyms in 19 countries, your answer, according to a BBC News story this read more

  • National Post comment on Tiffany’s and Birks

    A quote from yours truly in the National Post, in an interview related to Birks’ entry to the United States.  Something that did not make print was my view that the awareness Tiffany’s has built in Canada around the “little blue read more

  • That Spence Diamonds Guy is a Total Moron

    [Cache #163] There are plenty of people who think that Sean Jones, pitchman for Spence Diamonds, is a total moron – and that’s just the way he wants it.   Spence is an engagement ring retailer with locations in BC, Alberta and Ontario.  They advertise read more

Does your brand mean business?

Take the quiz to find out. click here