Personal branding chat with Mark Satov: how to actually be different
Great chat with Mark Satov about personal branding, how to avoid sounding like everyone else on LinkedIn, and even what we can learn about brand positioning from Donald Trump.
Ryan Lochte and The One Stupid Thing You Won’t Do
By Andris Pone – President, Coin Branding — Last night was the first this summer that I couldn’t sit in shorts on my balcony. Because it was too ...
Sophie Scares Us
By Andris Pone – President, Coin Branding — Sophie’s crime? Being popular. And beautiful. And articulate, stylish, pleasant, warm and giving. In sum, she has a strong personal brand, ...
Henein’s Heels: What’s Your Verdict?
By Andris Pone – President, Coin Branding — “Best. Cache. Ever.” I will gloat for a moment about this three-word email, sent to me by a longtime (female) ...
The Stiletto-Sharp Brand of Marie Henein
By Andris Pone – President, Coin Branding — “…Ghomeshi’s lawyer strides up the centre aisle to the defence table, sweeping past in a stunning black dress and designer ...
Coming This Year: A New Chapter
— By Andris Pone – President, Coin Branding Hola from Havana, Cuba, where I am enduring a two-week sequester to write a new book. Conditions have been challenging. Yesterday ...