Is Canada’s brand a joke? That was the question I asked last year, in the midst of Canadians like Rob Ford, Justin Bieber and Chip Wilson behaving badly and attracting much mockery from a ...
Names have jobs to do. Which ones do them best and worst? Given RIM’s tanking stock price, this may not seem like much to aim for. Yet ...
Best brand names of the week REMedy – “a bed upgrade kit that contains a gel-infused mattress topper, proven to increase quality of sleep” Whitemint: a new Stride gum, named ...
Netflix has created quite an uproar by, among other things, renaming its core DVD delivery business to Qwikster. My thoughts on Chris Taylor‘s Mashable article in the comments section here: ...
