By Andris Pone – President, Coin Branding — For my money, it was one of the best newspaper headlines ever written. Anyone passingly familiar with the songs of ...
By Andris Pone – President, Coin Branding — Sophie’s crime? Being popular. And beautiful. And articulate, stylish, pleasant, warm and giving. In sum, she has a strong personal brand, ...
By Andris Pone – President, Coin Branding — All too often, customer service sucks. Especially in Canada. Recently I was reacquainted with this conviction after a particular restaurant ...
By Andris Pone – President, Coin Branding — Is your brand dead or alive? By alive, I mean this: are you living it in ways that clearly and powerfully support your ...
By Andris Pone – President, Coin Branding — “One of the fundamental lessons of social media is that someone, somewhere, will always be offended.” Kelly McParland, National Post ...
OTTAWA – April 1st, 2016 By Andris Pone Coin News Services Claiming it as a victory for the humourless, constitutional lawyer Brian Greenspan praised, at exactly 12:01 Eastern Time today, the decision by the ...