Advisors: PODCASTS = REFERRALS

Advisors don’t just want more referrals. They want more HNW referrals.

Podcasts are becoming one of the most effective ways to make that happen.

When an advisor hosts a podcast, introductions become much easier.

Instead of asking a client…
“Do you know anyone I should meet?

…You can say: “Is there someone interesting in your network I should have on the show?”

That simple shift changes everything. High net worth entrepreneurs, professionals, and business owners become podcast guests. Guests share the episode, and their network discovers you.

And that’s just one strategy of many.

At Coin, we help advisors launch and produce professional podcasts, so they get more and better referrals. Money Match, with wealth advisor Ian Ardill, is just one of the shows we are producing. To check it out, click the video at the top of this story.

If you’re curious about how it all works, send me an email at andris@coinbranding.com or call me at 416 560 0928.

Andris Pone
President
Coin Branding Inc.

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