Tag Archives: best brand names

As the summer ends, some new inspiration

Posted on August 31, 2012 by Coin - 2 Comments

[Cache - #83] Summer is nearing its end.  On this bittersweet long weekend, many of us will escape the city in a glorious bid to escape the season’s demise.  In our travels, in the small towns and roadside stops will read more

Posted in brand names | Tagged , , , , , , , , , , , , | 2 Comments

Embarrassing British towns, and other stories

Posted on August 17, 2012 by Coin - 2 Comments

[Cache - #81] I noticed several interesting naming stories around the web this week.  Enjoy. Shitterton called worst-named British town Brand naming:  rhyme to train the brain Did Gary Carter invent the “F-Bomb”? Is a company with a Syrian domain read more

Posted in Uncategorized | Tagged , , , , , , , , , , , , | 2 Comments

Woofstock names not up to sniff

Posted on June 15, 2012 by Coin - Leave a comment

[Cache - #73] Woofstock is a great, cost-efficient name because it immediately gives us a sense of what it represents:  North America’s largest dog festival.  And so it was in Toronto’s St. Lawrence Market last weekend that thousands of canines read more

Posted in Uncategorized | Tagged , , , , , , , , , , , , | Leave a comment

This Victoria Day, watch for Prints Charming

Posted on May 18, 2012 by Coin - 1 Comment

[Cache - #69] As you stroll the small town and big city streets this long weekend, you are sure to see the unmatchable creativity of small store owners on display.  Have a fun and safe weekend.

Posted in Uncategorized | Tagged , , , , , , , , , | 1 Comment

When you’re out of Effen ideas

Posted on February 23, 2012 by Coin - Leave a comment

[Cache - #58] Elsewhere I have described FCUK, the name for a clothing brand, as “creatively bankrupt.”  When you resort to jumbling swearwords, you’re pretty much out of ideas.  But the name, which ostensibly stands for French Connection UK, is read more

Posted in Uncategorized | Tagged , , , , , , | Leave a comment

A Fairy Tale from Public Mobile

Posted on February 16, 2012 by Coin - 2 Comments

[Cache - #57] Public Mobile is a great name – theoretically, at least.  Its potential greatness lies in the storytelling possibilities it opens up.  The word “public” helps tell the central brand story:  that Public is different from the big read more

Posted in Uncategorized | Tagged , , , , , , , , | 2 Comments

Valentine’s Part 2: Victoria has a Secret

Posted on February 10, 2012 by Coin - Leave a comment

[Cache - #56] Will you be setting the mood with a Valentine’s gift?  Romance is one of the most powerful triggers to the things we buy – choices aided by sultry naming.  Here’s a top three list of romantic names read more

Posted in Uncategorized | Tagged , , , , , , , , | Leave a comment

Valentine’s Part 1: Name (and bedroom) makeover

Posted on February 3, 2012 by Coin - 2 Comments

[Cache - #55] With Valentine’s Day in sight, it may be time to finally face a question you’ve been dreading: are you truly in love with your business name?  Your name is an unparalleled opportunity to differentiate your brand by read more

Posted in Uncategorized | Tagged , , , , , , | 2 Comments