Monthly Archives: November 2014

Something A Bit Different About Uber

[Cache #180] By Andris Pone President, Coin Branding andris@coinbranding.com — ***Click here to listen to the interview.*** — One hundred and seventy-nine consecutive issues of Cache were delivered via the written word, so here is a change for issue 180:  an audio read more

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If You’re Up Uber Early…

You might hear my interview with Paul Haavardsrud on CBC Radio One, on the topic of controversial remarks made by executives of Uber, the revolutionary app-based taxi service.  What does it mean for the Uber brand? The interview will run at various times in the morning across Canada, including read more

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What Do We Know About BDO?

[Cache #179] By Andris Pone President, Coin Branding andris@coinbranding.com — Several years ago, in an interview for a potential gig, I made an embarrassing admission. I am not a multitasker. I wasn’t the embarrassed one.  The potential client was.  On my behalf.  “How stupid read more

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Apathy and The Facebook Solution

[Cache #178] By Andris Pone President, Coin Branding andris@coinbranding.com — Why bother voting? In what was effectively a referendum last week on whether to keep in power the world’s most famous Canadian, only 60% of Torontonians cast a ballot – and relative to past read more

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