[Cache – #27]
All cities have brands. In the year-and-a-bit since the massively successful Winter Olympics, Vancouver’s brand has been about good cheer, hospitality and victory. Not any more.
Now it’s about weakness, anger, ugliness and abject failure – a principality overflowing with losers. I am not referring to the Canucks. Their Stanley Cup loss is completely beside the point. While there was a major meltdown in net and in goal-scoring power, the Canucks were beaten by a better team, and what little shame that brings is dwarfed by Vancouverites’ own idiocy.
Watching the rioting live on TV, I was struck by the police and media refrain that the rioters weren’t “real” Canucks fans. Bullsh|t. They paid real money for the team jerseys and hats they wore, and for the game tickets they bought.
What we have is not a breakdown in pride among an isolated group of career troublemakers, but morons on a massive scale. To be a loser, you need not have set a car on fire, punched a woman in the face or looted a store. You and thousands like you need only to have stood around and photographed, videotaped or Facebooked the events for your own pathetic self-gratification instead of going straight home or even better, having the self-respect to organize your greater numbers and stop the rioting yourselves.
There are some wonderful principality brands in North America. Manitoba is Friendly Manitoba. I love New York. Virginia is for lovers. But Vancouver? Vancouver is for losers.
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Walking to the airport – http://coinbranding.com/walking-to-the-airport
I’m sorry – http://coinbranding.com/im-sorry-4
Why they must be the Jets – http://coinbranding.com/why-they-must-be-the-jets