Tag Archives: Las Vegas

Why People Let Loose in Vegas

[Cache #165] “What happens here, stays here.”  This is the tagline adopted in 2003 by Las Vegas, but it was hardly an original idea.  It was simply Sin City taking ownership of a line that has been around forever:  “What happens read more

Posted in brand advertising, brand differentiation, key messaging, positioning, remark-able, taglines | Tagged , , , , , , , , , , | Leave a comment