Great chat with Mark Satov about personal branding, how to avoid sounding like everyone else on LinkedIn, and even what we can learn about brand positioning from Donald Trump.
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SPECIAL GUEST BLOGGER: TED MATTHEWS Lead Author, Brand: It Ain’t the Logo* (*It’s what people think of you™) — How reasonable does it sound to you that Toyota could ...
By Andris Pone President, Coin Branding andris@coinbranding.com — Earlier this year, deep in the tortuous tenure of Mayor Rob Ford, the Globe and Mail correctly observed that Toronto’s brand could use ...
SPECIAL GUEST BLOGGER: ANGELA MEHARG As a guest blogger for Cache, you might think I’m an expert in branding. I’m not. But I AM the Chief Brand Officer, ...
By Andris Pone andris@coinbranding.com Andris presented on the topic of branding at Sun Life’s Practice Development and ...
Have a look at these six pictures, which I took this morning in the space of five minutes, and then scroll down: As you can see, all of these people are rappers. ...
