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Tag Archives: books for business
[Cache – #128] T.S. Eliot wrote that “April is the cruellest month.” But for me it is September. At least it is for any teenager returning to public high school for another year of force-fed curriculum that obliterates any space read more
Our friend John Warrillow, uber-entrepreneur and author of Built to Sell, once described our book as “The Energizer Bunny of Business Books.” True to form, Brand: It Ain’t the Logo* (*It’s what people think of you) continues to sell well – now four years read more
…at Books for Business, as published in Tuesday’s Globe and Mail.
Books for Business recently announced its top 10 sellers of 2009. The book I was privileged to co-author – Brand: It Ain’t the Logo* (It’s what people think of you™) – made the list.