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Category Archives: andris pone media comment
Some thoughts in addition to those shared yesterday in the interview: Mastercard is drowning in their own Kool-Aid if they think their new nameless logo, which they call their Symbol, represents Mastercard better than the word “Mastercard.” That said, my read more
According to LinkedIn, you’re all saying the same thing in your profiles. But: you and I both know you have a unique gift. How, then, to express it differently? That’s what Attract is all about, and what Meegan Read and read more
Great chat with Mark Satov about personal branding, how to avoid sounding like everyone else on LinkedIn, and even what we can learn about brand positioning from Donald Trump.
I had the good fortune of a very pleasant conversation with Deana Sumanac of CBC News, regarding fallout from the O’Reilly firing. Her central question: what does the future hold for Fox?
I had the pleasure of being interviewed by Hollie Shaw of the National Post, as well as by Mark Sutcliffe on AM1310 Ottawa. Here are the links: National Post AM1310: (interview starts at 34:40)
Celebrities are swinging at Trump from the stage. What does this phenomenon, and Trump’s reaction to it, mean for the brand of the American presidency? I considered these questions and more in an enjoyable interview this afternoon with Ron Charles of CBC’s The National. read more
I had an enjoyable interview at CBC studios today with Deana Sumanac on the resignation of Q host Shad and his replacement by CBC Radio Two host Tom Power. Click here to watch the video. What does this say about read more
By Andris Pone – President, Coin Branding Last week, Earls Restaurants upset Alberta cattle farmers and others by announcing they would switch from Canadian to American beef, because they could not source sufficient quantities that met the Certified Humane standard. And today, they read more
[Cache #216] By Andris Pone – President, Coin Branding — Go Jays Go. Also, it’s important to articulate a strong set of values for your personal brand. Except that writing them down is not enough. You actually have to behave in accordance with them. read more
Dear Reader, I had the pleasure of a conversation today with reporter Ioanna Roumeliotis of CBC TV’s The National, who had some questions about the impending rebrand of Q, the show vacated by Jian Ghomeshi. A new host, rapper Shad, was named today. You can read more