Andris on BNN tonight re Lance Armstrong

Dear Reader,
Today I was asked to share my two cents on the chances of Lance Armstrong’s brand recovering.  (Hint:  They’re not good.)  We also chatted about what the story means to Oprah and even the topic of Tiger came up.

Coin Branding president Andris Pone on BNN re Lance Armstrong's brand

If you are in front of your TV set this evening, the interview will run again at approximately 1040 (it was live at 1240pm).

Thanks as always for your support.

Andris.

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2 Responses to Andris on BNN tonight re Lance Armstrong

  1. Jim Letwin says:

    Andris – great insight and commentary on the brand personas of Lance,Oprah and Tiger. I especially appreciated your point of view on the cycling side versus the foundation and fundraising side of Mr. Armstrong’s brand. Keep up the great work!

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