Monthly Archives: February 2014

Want to Win? Ask Yourself Why.

[Cache - #148] SPECIAL GUEST BLOGGER:  JENNIFER LOMAX We are very pleased to present a guest post by our strategic partner Jennifer Lomax, freelance consultant, Senior Strategic Planner at Harbinger and a member of Marketing Magazine’s Top 30 Under 30 for 2013.  This is Jennifer’s second read more

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If Canada Loses Today

[Cache - #147] When Sidney Crosby scored four years ago, for a moment I thought I would pass out.  Maybe it was from jumping up too fast, but really it was from the following overwhelming feeling:  relief. Not the unadulterated joy of victory, but read more

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Sochi: A Bargain at Twice the Price

[Cache - #146] Every four years, Canadians engage in a structured two-week exercise to reflect deeply about what it means to be a citizen of this country.  That two weeks is called the Winter Olympics, and with each edition we reach the conclusion that to be Canadian read more

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Bud Light Ad Fantastically Good

[Cache - #145] It is the easiest thing in the world to be critical.  It can also be quite fun.  Dilbert creator Scott Adams, commenting on the future of employment, said that even the most ineffective individuals “can succeed at getting paid read more

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